Genuine Reads

Este livro apresenta, em um único volume, os fundamentos jurídicos necessários à atividade de comércio exterior e alguns tópicos relevantes para o desenvolvimento dos negócios internacionais. Os conteúdos são abordados em linguagem objetiva e de fácil assimilação, oferecendo aos estudantes e profissionais das áreas de Administração, Comércio Exterior, Direito, Marketing, Relações Internacionais e outras áreas afins, que atuam ou pretendem atuar em atividades relativas ao comércio exterior, aos contratos internacionais, aos estudos ou negócios internacionais ou negociações interculturais, mais uma fonte de conhecimento, pesquisa e reflexão sobre os temas relacionados ao comércio exterior. Assim, de forma sintética, esta obra mostra como é regulado o comércio internacional; como são instrumentalizados os negócios através de contratos internacionais de comércio; o funcionamento das entradas e saídas dos produtos no Brasil; analisa as principais estratégias de entrada nos mercados internacionais, com conhecimentos sobre o marketing internacional, as questões referentes à logística internacional, as diferenças culturais nas negociações; além de um estudo de caso.

DAILY MAIL, GUARDIAN AND OBSERVER BOOKS OF THE YEAR 2017

Winner of the 2018 PEN/E.O. Wilson Prize for Literary Science Writing
Shortlisted for the 2018 Wellcome Book Prize
Shortlisted for the 2018 Wolfson Prize

The story of a visionary British surgeon whose quest to unite science and medicine delivered us into the modern world - the safest time to be alive in human history

In The Butchering Art, historian Lindsey Fitzharris recreates a critical turning point in the history of medicine, when Joseph Lister transformed surgery from a brutal, harrowing practice to the safe, vaunted profession we know today.

Victorian operating theatres were known as 'gateways of death', Fitzharris reminds us, since half of those who underwent surgery didn't survive the experience. This was an era when a broken leg could lead to amputation, when surgeons often lacked university degrees, and were still known to ransack cemeteries to find cadavers. While the discovery of anaesthesia somewhat lessened the misery for patients, ironically it led to more deaths, as surgeons took greater risks. In squalid, overcrowded hospitals, doctors remained baffled by the persistent infections that kept mortality rates stubbornly high.

At a time when surgery couldn't have been more dangerous, an unlikely figure stepped forward: Joseph Lister, a young, melancholy Quaker surgeon. By making the audacious claim that germs were the source of all infection - and could be treated with antiseptics - he changed the history of medicine forever.

With a novelist's eye for detail, Fitzharris brilliantly conjures up the grisly world of Victorian surgery, revealing how one of Britain's greatest medical minds finally brought centuries of savagery, sawing and gangrene to an end.

The International Bestseller

'Dr Michael Greger reveals the foods that will help you live longer' Daily Mail

'This book may help those who are susceptible to illnesses that can be prevented with proper nutrition' His Holiness the Dalai Lama

Why rely on drugs and surgery to cure you of life-threatening disease when the right decisions can prevent you from falling ill to begin with?

How Not To Die gives effective, scientifically-proven nutritional advice to prevent our biggest killers - including heart disease, breast cancer, prostate cancer, high blood pressure and diabetes - and reveals the astounding health benefits that simple dietary choices can provide.

Based on the latest scientific research, the internationally bestselling How Not To Die examines each of the most common diseases to reveal what, how and why different foods affect us, and how increasing our consumption of certain foods and avoiding others can dramatically reduce our risk of falling sick and even reverse the effects of disease. It also shares Dr Greger's 'Daily Dozen' - the twelve foods we should all eat every day to stay in the best of health.

With emphasis on individual family health history and acknowledging that everyone needs something different, Dr Michael Greger offers practical dietary advice to help you live longer, healthier lives.

First published in 1995, Intuitive Eating has become the go-to book on rebuilding a healthy body image and making peace with food. We've all been there—angry with ourselves for overeating, for our lack of willpower, for failing at yet another diet. But the problem is not us; it's that dieting, with its emphasis on rules and regulations, has stopped us from listening to our bodies. Written by two prominent nutritionists, Intuitive Eating will teach you:

• How to reject diet mentality forever

• How our three Eating Personalities define our eating difficulties

• How to find satisfaction in your eating

• How to feel your feelings without using food

• How to honor hunger and feel fullness

• How to follow the ten principles of "Intuitive Eating",

• How to achieve a new and safe relationship with food and, ultimately, your body

• How to raise an "intuitive eater"–NEW!

• The incredible science behind intuitive eating–NEW!

This revised edition includes updates and expansions throughout, as well as two brand new chapters that will help readers integrate intuitive eating even more fully into their daily lives.