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Por que as iniciativas de inovação das organizações, em sua maioria, quando postas em prática acabam não obtendo o resultado esperado? Mesmo na era do Big Data onde as empresas nunca tiveram acesso a tantos dados de seus clientes, continua sendo muito difícil inovar e criar novas fontes valor para eles. A ideia central deste livro é que para projetar uma proposta de valor ao cliente de forma inovadora, deve-se ir além de conhecer o perfil dos consumidores e as correlações estabelecidas entre os dados. Deve-se estabelecer uma forte conexão empática com eles através do Insight do Consumidor. Nesse guia passo a passo você irá: • Aprender o que é um insight do consumidor • Desenvolver sua habilidade para gerar insights • Ganhar um novo olhar sobre as pesquisas de mercado • Conhecer as metodologias de gestão de insights • Construir experiências utilizando os insights gerados
Share your love for Coraline with this deluxe stationery set inspired by the tale of a young girl’s journey to the eerie, haunted Other World and her heroic return to reality. Enclosed in a special keepsake box, this set includes a hardcover 192-page journal, a wax stamp, 2 wax sticks, 20 pieces of letterhead paper, 20 matching envelopes, and a spooky, button-themed paperweight.
Insight Guides: all you need to inspire every step of your journey. An in-depth book, now with free app and eBook. From deciding when to go, to choosing what to see when you arrive, this is all you need to plan your trip and experience the best of Scandinavia, with in-depth insider information on must-see, top attractions like medieval Trondheim in Norway and the Northern Lights of Arctic Scandinavia, and hidden cultural gems like the atmospheric Kungsleden Trail through Sweden's Lapland. Insight Guide Scandinavia is ideal for travellers seeking immersive cultural experiences, from exploring the fjords of Norway to discovering great architecture in Helsinki. -In-depth on history and culture: enjoy special features on the Vikings, Scandi design and Finnish saunas, all written by local experts -Includes innovative, unique extras to keep you up-to-date when you're on the move - this guide comes with a free eBook, and an app that highlights top attractions and regional information and is regularly updated with new hotel, bar, restaurant, shop and local event listings -Invaluable maps, travel tips and practical information ensure effortless planning, and encourage venturing off the beaten track -Inspirational colour photography throughout - Insight Guides is a pioneer of full-colour guide books -Inventive design makes for an engaging, easy reading experience About Insight Guides: Insight Guides is a pioneer of full-colour guide books, with almost 50 years' experience of publishing high-quality, visual travel guides with user-friendly, modern design. We produce around 400 full-colour print guide books and maps, as well as phrase books, picture-packed eBooks and apps to meet different travellers' needs. Insight Guides' unique combination of beautiful travel photography and focus on history and culture create a unique visual reference and planning tool to inspire your next adventure.
Coraline, a must-see stop-motion classic from director Henry Selick and best-selling author Neil Gaiman, tells the spooky tale of a young girl’s journey to a haunted version of her life and her heroic return to reality. The first release from acclaimed animation studio LAIKA, Coraline was the first stop-motion animated film shot entirely in eye-popping 3D. Document your affections for Coraline or jot down whatever you dream up in this 192-page ruled pocket journal.
Coraline, a must-see stop-motion classic from director Henry Selick and best-selling author Neil Gaiman, tells the spooky tale of a young girl’s journey to a haunted version of her life and her heroic return to reality. The first release from acclaimed animation studio LAIKA, Coraline was the first stop-motion animated film shot entirely in eye-popping 3D. Document your affections for Coraline or jot down whatever you dream up in this hardbound 192-page ruled journal including original concept art, sketches, and favorite quotes from this treasured film.
Rediscover the magic of Harry Potter and the Goblet of Fire with this enchanting collection of twenty removable postcards—including four lenticulars—capturing iconic moments from the film.
The fourth installment in the Harry Potter film series, Harry Potter and the Goblet of Fire, brought the Triwizard Tournament to the big screen, establishing new characters, creatures, and story lines—including rival schools Durmstrang Institute and Beauxbatons Academy of Magic, dragons, merpeople, and the return of Lord Voldemort. Now, fans can relive the fun of the magical movie with this enchanting postcard book. Featuring four lenticular images, this book revisits classic moments and fan-favorite scenes from the movie with twenty postcards perfect for sharing with friends and family.
Rediscover the magic of Harry Potter and the Prisoner of Azkaban with this enchanting collection of twenty removable postcards—including four lenticulars—capturing iconic moments from the film.
The third movie in the Harry Potter film series, Harry Potter and the Prisoner of Azkaban established several new locations, major characters, and important storylines. Now fans can relive the fun of the magical movie with this enchanting postcard book. Featuring four lenticular images and a 3-D cover, this book revisits classic moments and fan-favorite scenes from the movie with twenty postcards perfect for sharing with friends and family.
Want to learn theories and concepts of consumer behavior in an easy and concise manner, than this book will help you alot.
If you want short, sweet and meaningful descriptions for the concepts for consumer behavior, than this book is for you. It contains pictures, tables, drawings etc to elaborate the concepts in a better manner. A perfect book for students and teachers.
The book has been divided into 44 small chapters. Please see the preview for better understanding.
One of the most celebrated and beloved characters from the HARRY POTTERTM films, DOBBYTM the house-elf takes center stage in this adorable pocket journal, which features graphics and imagery from the films. The journal lies flat when open and includes 192 ruled pages, a ribbon placeholder, an elastic band, and a back pocket for storing keepsakes and mementos.
Ten topic based units divided into five clear sections (A-E) that logically follow on from one another Sections A-E within each unit are: Reading and Vocabulary, Grammar and Listening, Listening, Speaking and Vocabulary, Culture, Vocabulary and Grammar, Writing Vocabulary insight pages at the end of every unit develop a deeper awareness of how language works and build students' dictionary skills Every unit includes a writing strategy and either a listening or reading strategy that develop students' skills and help them become more confident and autonomous learners. Strategies are practiced through a number of activities, so students can immediately apply the skills they have learnt Unit Reviews appear in every unit and test all the grammar and vocabulary points covered during the unit Each level of the Student's Book contains five Cumulative Reviews (found after every two units) which review all the language taught up to that point through a series of skills-based activities Ten page Vocabulary bank section with twenty additional topic-based vocabulary sets Plenty of speaking practice in lessons which encourage students to express their own ideas and reflect on the topics they are learning about Writing Guide in every unit supports students through the process of planning, writing and checking their own work Culture pages in every unit and related video available on DVD, the Classroom Presentation Tool or the Workbook with Online Practice and the Online Workbook Plus will broaden your students' understanding and knowledge of the customs, traditions, and history of English-speaking countries